{"id":1811,"date":"2022-04-29T09:42:01","date_gmt":"2022-04-29T16:42:01","guid":{"rendered":"https:\/\/www.homelight.com\/blog\/?p=1811"},"modified":"2024-02-08T09:20:28","modified_gmt":"2024-02-08T17:20:28","slug":"what-does-a-real-estate-agent-do","status":"publish","type":"post","link":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/","title":{"rendered":"What Does a Real Estate Agent Do? An In-Depth Look"},"content":{"rendered":"<p>Whether you\u2019re buying or selling a home, chances are you\u2019ll be working with a real estate agent. Only <a href=\"https:\/\/www.nar.realtor\/research-and-statistics\/quick-real-estate-statistics\">7% of homeowners<\/a> end up selling without a real estate agent\u2019s help, according to the National Association of REALTORS\u00ae (NAR), and a big reason is the value added by the many things real estate agents do for their clients.<\/p>\n<p>Why are real estate agents so valuable? Simply put, agents use their <a href=\"https:\/\/www.homelight.com\/blog\/real-estate-team\/\">network of contacts<\/a> and expertise to help clients achieve their goals with top results and minimum headache. To do that successfully means putting in loads of work on a daily basis. In this guide, we explain what a real estate agent does and dive deep into the ways they improve the home sale process for homeowners and buyers.<\/p>\n\n\n\n\n\n<div class=\"geo-cta widget-cta widget-cta--content     widget-cta--dark widget-cta--dark-blue-gradient\">\n    <div class=\"widget-element--content\">\n        <div class=\"widget-element--content-header\">\n            <img decoding=\"async\" alt=\"homelight logo\" class=\"widget-element--logo\" src=\"https:\/\/www.homelight.com\/blog\/wp-content\/themes\/ccprototypev5\/images\/logo-small-cta.png\" width=\"106\" height=\"25\" \/>\n        <\/div>\n        \n                <h3 class=\"cta-headline widget--bold\">Connect with a Top Agent<\/h3>\n                        <p>We\u2019ve introduced over 1 million buyers and sellers (and counting) to top local real estate agents. It takes only two minutes to match clients with the best agents, who will contact you and guide you through the process.<\/p>\n        \n                <div class=\"widget-element--buttons\">\n            <a data-type=\"In Content CTA\" href=\"https:\/\/www.homelight.com\/find-real-estate-agents\" class=\"cta-click-track widget-element--button\">Find Agent<\/a>\n        <\/div>\n                    <\/div>\n<\/div>\n\n\n<div id=\"section--1\" data-toc-header=\"What does a real estate agent do?\" data-toc-type=\"head\"><\/div>\n<h2>What does a real estate agent do?<\/h2>\n<p>A real estate agent handles a nearly countless number of tasks. And many happen behind the scenes and often go unnoticed by the client. Yet, each tiny detail can impact your property\u2019s odds of selling, and the sales price; or, in the case of a buyer, their odds of getting the property they want at the best price.<\/p>\n<p>Although there are several different <a href=\"https:\/\/www.homelight.com\/blog\/buyer-what-does-a-real-estate-agent-do\/\">types of real estate agents<\/a>, most people will deal with one of two main categories of agents: listing agents (also known as sellers\u2019 agents) and buyer\u2019s agents.<\/p>\n<section class=\"building-block bb-type-default bb-agent-quote bg-none\" id=\"bb-1\"><div class=\"body block\"><div class=\"container-fluid\"><div class=\"block-content\">            <blockquote class=\"post-blockquote\">\n                <q>Sellers sometimes focus on things that buyers couldn\u2019t care less about. We\u2019re really trying to get that seller to turn the lens and look at their property through buyers\u2019 eyes.<\/q>\n                                    <div class=\"contributors\">\n                        <ul class=\"list\">\n                            <li>\n                                <div class=\"inner\">\n                                    <div class=\"opener\">\n                                        <div class=\"avatar\">\n                                                                                            <img decoding=\"async\" src=\"https:\/\/media.homelight.com\/uploads\/agent\/picture\/3246082\/normal_MR_20headshot_20square_20arm_20cross.jpeg\" alt=\"Michael Rolewicz\">\n                                                                                    <\/div>\n                                        <div class=\"info\">\n                                            <strong>Michael Rolewicz<\/strong>\n                                            <span>Real Estate Agent<\/span>\n                                        <\/div>\n                                    <\/div>\n\n                                    <div class=\"contributors-detail-modal\">\n                                        <div class=\"holder\">\n                                            <a href=\"#\" class=\"icon-close close\">\n                                                <span class=\"screen-reader-text\">Close<\/span>\n                                            <\/a>\n                                            <div class=\"top\">\n                                                <div class=\"avatar\">\n                                                                                                            <img decoding=\"async\" src=\"https:\/\/media.homelight.com\/uploads\/agent\/picture\/3246082\/normal_MR_20headshot_20square_20arm_20cross.jpeg\" alt=\"Michael Rolewicz\">\n                                                                                                    <\/div>\n                                                <div class=\"info\">\n                                                    <strong>Michael Rolewicz<\/strong>\n                                                                                                            <span>Real Estate Agent at 904 Home Guide Team | Real Broker LLC<\/span>\n                                                                                                        <div class=\"rating\">\n                                                                                                                    <span>5.0<\/span>\n                                                            <ul class=\"star-list inline-list\">\n                                                                                                                                    <li>\n                                                                        <img decoding=\"async\" src=\"https:\/\/www.homelight.com\/blog\/wp-content\/themes\/ccprototypev5\/images\/star-solid.svg\" width=\"16\" alt=\"star\">\n                                                                    <\/li>\n                                                                                                                                    <li>\n                                                                        <img decoding=\"async\" src=\"https:\/\/www.homelight.com\/blog\/wp-content\/themes\/ccprototypev5\/images\/star-solid.svg\" width=\"16\" alt=\"star\">\n                                                                    <\/li>\n                                                                                                                                    <li>\n                                                                        <img decoding=\"async\" src=\"https:\/\/www.homelight.com\/blog\/wp-content\/themes\/ccprototypev5\/images\/star-solid.svg\" width=\"16\" alt=\"star\">\n                                                                    <\/li>\n                                                                                                                                    <li>\n                                                                        <img decoding=\"async\" src=\"https:\/\/www.homelight.com\/blog\/wp-content\/themes\/ccprototypev5\/images\/star-solid.svg\" width=\"16\" alt=\"star\">\n                                                                    <\/li>\n                                                                                                                                    <li>\n                                                                        <img decoding=\"async\" src=\"https:\/\/www.homelight.com\/blog\/wp-content\/themes\/ccprototypev5\/images\/star-solid.svg\" width=\"16\" alt=\"star\">\n                                                                    <\/li>\n                                                                                                                            <\/ul>\n                                                                                                            <\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                            <div class=\"btm\">\n                                                    <ul class=\"exp-list inline-list\">\n                                                                                                                    <li>\n                                                                <span>Years of Experience<\/span>\n                                                                <strong>12<\/strong>\n                                                            <\/li>\n                                                                                                                    <li>\n                                                                <span>Transactions<\/span>\n                                                                <strong>650<\/strong>\n                                                            <\/li>\n                                                                                                                    <li>\n                                                                <span>Average Price Point<\/span>\n                                                                <strong>$674k<\/strong>\n                                                            <\/li>\n                                                                                                                    <li>\n                                                                <span>Single Family Homes<\/span>\n                                                                <strong>484<\/strong>\n                                                            <\/li>\n                                                                                                            <\/ul>\n                                                <\/div>\n                                                                                    <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/li>\n                        <\/ul>\n                    <\/div>\n                            <\/blockquote>\n        <\/div><\/div><\/div><\/section>\n<div id=\"section--2\" data-toc-header=\"What does a listing agent do?\" data-toc-type=\"head\"><\/div>\n<h2>What does a listing agent do?<\/h2>\n<p><a href=\"https:\/\/www.homelight.com\/blog\/what-is-listing-agent\/\">Listing agents<\/a> will be in your corner as a homeowner who wants to sell your house. These agents help you attract interested buyers, push the best aspects of your house out in the open, and <a href=\"https:\/\/www.homelight.com\/blog\/buyer-house-closing-process\/\">close the deal<\/a>. Throughout the process, the best real estate listing agents will go above and beyond to simplify the entire home-selling experience for you. Here are a few important things listing agents do for you as a home seller:<\/p>\n<div id=\"section--3\" data-toc-header=\"Setting the price right\" data-toc-type=\"sub\"><\/div>\n<h3>Setting the price right<\/h3>\n<p><a href=\"https:\/\/www.homelight.com\/blog\/how-to-set-list-price\/\">Landing on the right list price<\/a> may be harder \u2014 and more critical \u2014 than you realize. You need to strike a price that\u2019s high enough to bring in profit but not so high that your house turns off potential buyers and sits on the market. Real estate agents spend hours digging into the local market, learning about your home\u2019s features, looking at historical data, and gathering insights to determine the perfect price point for your home.<\/p>\n<p>An important way real estate agents pin down pricing is through a \u200b\u200b<a href=\"https:\/\/www.homelight.com\/blog\/comparative-market-analysis\/\">comparative market analysis (CMA)<\/a>. These are in-depth reports that agents compile after they analyze a home\u2019s local market, age, features, size, and other factors. The final report often ends up being up to 50 pages and uses wide-ranging data to <a href=\"https:\/\/www.homelight.com\/blog\/what-makes-property-value-increase\/\">determine a house\u2019s value<\/a>.<\/p>\n<div id=\"section--4\" data-toc-header=\"Prepping the house for a sale\" data-toc-type=\"sub\"><\/div>\n<h3>Prepping the house for a sale<\/h3>\n<p><a href=\"https:\/\/www.homelight.com\/blog\/prep-your-house-for-sale\/\">Preparing your house for a sale<\/a> requires expertise and takes time. Not only do you need to <a href=\"https:\/\/www.homelight.com\/blog\/buyer-common-repairs-needed-after-home-inspection\/\">identify any repairs<\/a> or upgrades that are necessary for a sale, you also have to figure out which of those repair jobs are worth taking on. After all, if you focus on the <a href=\"https:\/\/www.homelight.com\/blog\/most-expensive-home-repairs\/\">wrong repair projects<\/a>, it can end up costing you more time and money than it\u2019s worth. This is another area where real estate agents shine.<\/p>\n<p>Listing agents take time to research what upgrades will bring in the <a href=\"https:\/\/www.homelight.com\/blog\/buyer-real-estate-return-on-investment\/\">most ROI for a seller<\/a>. They also have a rolodex of contacts that they call on to complete projects, so you spend less time tracking down and juggling vendors.<\/p>\n<p>\u201cWe\u2019ve got a preferred list of vendors, so we\u2019re coordinating people to get quotes,\u201d says <a href=\"https:\/\/www.homelight.com\/agents\/michaelwilliam-rolewicz-fl-3400733\">Michael Rolewicz<\/a>, a top real estate agent in the Jacksonville, Florida, area. \u201cWe\u2019re an introduction to other people and a neighborhood resource for those folks.\u201d<\/p>\n<div id=\"section--5\" data-toc-header=\"Marketing and attracting buyers\" data-toc-type=\"sub\"><\/div>\n<h3>Marketing and attracting buyers<\/h3>\n<p>Real estate agents also use marketing to <a href=\"https:\/\/www.homelight.com\/blog\/attract-buyers\/\">grab a buyer\u2019s attention<\/a>, display the best features of your house in the best light possible, and inspire potential buyers to check out your home.<\/p>\n<p>\u201cSellers sometimes focus on things that buyers couldn\u2019t care less about,\u201d notes Rolewicz. \u201cWe\u2019re really trying to get that seller to turn the lens and look at their property through buyers\u2019 eyes.\u201d<\/p>\n<p>Here are a few important ways real estate agents work to bring in buyers:<\/p>\n<ul>\n<li><b>Marketing<\/b>: For most agents, <a href=\"https:\/\/www.homelight.com\/blog\/how-to-market-your-house\/\">real estate marketing<\/a> includes listing your home on the <a href=\"https:\/\/www.homelight.com\/blog\/multiple-listing-service\/\">Multiple Listing Service (MLS)<\/a>, but it also means using multiple tools to get the word out about your sale. That often includes everything from social media campaigns and answering emails to creating video walkthroughs, posting notices at events, and more.<\/li>\n<li><b>Staging<\/b>: <a href=\"https:\/\/www.homelight.com\/blog\/how-important-is-staging\/\">Home staging<\/a> is a critical process real estate agents help you handle. In fact, a 2021 NAR report found <a href=\"https:\/\/cdn.nar.realtor\/sites\/default\/files\/documents\/2021-profile-of-home-staging-report-04-06-2021.pdf\">82% of buyers\u2019 agents<\/a> say home staging makes it easier for buyers to picture the house as a future home. During staging, your agent or a professional stager will work to arrange your home in a way that showcases its best features and helps potential buyers picture themselves living in your property.<\/li>\n<li><b>Photos<\/b>: If your home\u2019s listing doesn\u2019t include outstanding, pro-level photographs, you could easily turn away potential buyers. Real estate agents will likely help find a professional photographer to help <a href=\"https:\/\/www.homelight.com\/blog\/how-to-take-real-estate-photos\/\">draw in buyers<\/a>.<\/li>\n<\/ul>\n<div id=\"section--6\" data-toc-header=\"Evaluating offers and negotiating\" data-toc-type=\"sub\"><\/div>\n<h3>Evaluating offers and negotiating<\/h3>\n<p>Real estate agents are <a href=\"https:\/\/www.homelight.com\/blog\/real-estate-negotiation-tactics\/\">experienced negotiators<\/a> who advocate for their clients\u2019 interests. However, as Rolewicz explains, real estate agents will also fight to get you a better deal in areas that reach far beyond your <a href=\"https:\/\/www.homelight.com\/blog\/how-to-negotiate-house-price\/\">house\u2019s closing price<\/a>.<\/p>\n<p>\u201cIt depends on the seller\u2019s needs,\u201d says Rolewicz. \u201c We\u2019re finding out when we\u2019re in the listing consult, what does Mr. or Mrs. Seller want? It\u2019s not only price. It could be timing, or whether you want to sell it first, or post occupancy.\u201d<\/p>\n<p>Rolewicz says real estate agents take time to assess the <a href=\"https:\/\/www.homelight.com\/blog\/selling-my-house-fast-11-ways\/\">seller\u2019s priorities<\/a> and then they negotiate to secure the best deal possible. Here are a few things beyond your final selling price that real estate agents may end up fighting for on your behalf:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.homelight.com\/blog\/escalation-clause\/\">Escalation clauses<\/a><\/li>\n<li>Homes with <a href=\"https:\/\/www.homelight.com\/blog\/multiple-offers-highest-and-best\/\">multiple offers<\/a><\/li>\n<li>Move-in dates<\/li>\n<li>Repairs and seller credits<\/li>\n<\/ul>\n<div id=\"section--7\" data-toc-header=\"More ways listing agents add value\" data-toc-type=\"sub\"><\/div>\n<h3>More ways listing agents add value<\/h3>\n<p>Listing agents also hand clients even more, sometimes less tangible, support. For instance, they may help coach a buyer through the process, work to calm nerves, or simply stand in your corner. Overall, agents are experts in anticipating the seller\u2019s needs and smoothing out a <a href=\"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-sell-a-house-homeowners-real-estate-guide-.pdf\">home selling process<\/a> that may feel overwhelming otherwise.<\/p>\n<div id=\"section--8\" data-toc-header=\"What do buyer\u2019s agents do?\" data-toc-type=\"head\"><\/div>\n<h2>What do buyer\u2019s agents do?<\/h2>\n<p>If you\u2019re trying to buy a house, an agent can also save you time, money, and frustration. <a href=\"https:\/\/www.homelight.com\/blog\/buyer-buyers-agent\/\">Buyer\u2019s agents<\/a> work on the buyer\u2019s behalf and help you find the right house, prepare for a purchase, weigh housing details, and seal the deal. Here are some of the most important things that buyer\u2019s agents do for home purchasers:<\/p>\n<div id=\"section--9\" data-toc-header=\"Helping you find the perfect house\" data-toc-type=\"sub\"><\/div>\n<h3>Helping you find the perfect house<\/h3>\n<p>Buyers agents are plugged into a network of fellow real estate agents and industry leaders. That means they have a leg up when it comes time to <a href=\"https:\/\/www.homelight.com\/blog\/buyer-how-to-find-homes-for-sale-off-the-beaten-path\/\">find that perfect house<\/a> for you. In addition to knowing what to look for within the current market, buyers agents also will often lean on connections who will tip them off to the top housing deals.<\/p>\n<p>\u201cWe might be able to turn them on to something they can pounce on before it even hits the market,\u201d says Rolewicz. \u201cIt all comes down to having relationships with those listing agents.\u201d<\/p>\n<p>With a combination of insider info, <a href=\"https:\/\/www.homelight.com\/blog\/how-do-you-write-a-comparative-market-analysis\/\">market research<\/a>, and buying know-how, buyer\u2019s agents take the time to listen to your preferences and swoop in on your perfect house before it\u2019s snatched off the market.<\/p>\n<div id=\"section--10\" data-toc-header=\"Crafting a strong offer\" data-toc-type=\"sub\"><\/div>\n<h3>Crafting a strong offer<\/h3>\n<p>It can be difficult to know how <a href=\"https:\/\/www.homelight.com\/blog\/buyer-how-much-should-i-offer-on-a-house\/\">much to offer on a house<\/a> when you\u2019re buying. And this is another instance where buyer\u2019s agents are invaluable. Buyer\u2019s agents submerge themselves in housing research, so they know exactly what goes into every home\u2019s value. That means they understand how much the house should be worth, they can identify ways to <a href=\"https:\/\/www.homelight.com\/blog\/buyer-what-adds-value-to-a-home\/\">add value to the home<\/a>, and they can spot those details that may end up denting your home\u2019s value in the future.<\/p>\n<p>They\u2019re also well-versed in the local market, as well as the strategies each seller is using as they list their home. With all of that knowledge on hand, you can depend on your buyer\u2019s agent to <a href=\"https:\/\/www.homelight.com\/blog\/making-offers\/\">make a strong offer<\/a> that\u2019s built on an insider\u2019s perspective.<\/p>\n<div id=\"section--11\" data-toc-header=\"Coaching you through the transaction and closing\" data-toc-type=\"sub\"><\/div>\n<h3>Coaching you through the transaction and closing<\/h3>\n<p>The final stages of any home transaction can be chaotic. This phase involves the <a href=\"https:\/\/www.homelight.com\/blog\/how-home-inspection-works\/\">inspection<\/a>, <a href=\"https:\/\/www.homelight.com\/blog\/how-to-get-a-home-appraisal\/\">appraisals<\/a>, loan approvals, and preparing for the closing. These are the critical details that often go overlooked by the client, but they can have costly or deal-killing consequences if they aren\u2019t done exactly right. Simply put, real estate agents help cut through the red tape, handle paperwork, and carry you across the finish line.<\/p>\n<div id=\"section--12\" data-toc-header=\"More ways buyer\u2019s agents add value\" data-toc-type=\"sub\"><\/div>\n<h3>More ways buyer\u2019s agents add value<\/h3>\n<p>Just like listing agents, buyer\u2019s agents add perks that reach far past their typical job duties. For instance, they\u2019ll often help frazzled buyers remember all of the important next <a href=\"https:\/\/www.homelight.com\/blog\/buyer-what-to-do-after-buying-a-house\/\">steps after a sale goes through<\/a>. That might include reminding the buyer when to turn on utilities, when garbage day is, what companies to contact for utility support, and even what hotspots are located where. Overall, buyer\u2019s agents have worked with multiple home buyers from all types of backgrounds, so they\u2019re usually prepared to anticipate your needs and lend a helping hand at all stages of the buying process.<\/p>\n<div id=\"section--13\" data-toc-header=\"The benefits of a top agent and where to find one\" data-toc-type=\"head\"><\/div>\n<h2>The benefits of a top agent and where to find one<\/h2>\n<p>It may be easy to underestimate the vital <a href=\"https:\/\/www.homelight.com\/blog\/why-use-a-real-estate-agent\/\">tasks a real estate agent does<\/a> in order to ensure a deal goes smoothly. When you partner with an agent, you benefit from deep insider knowledge \u2014 expertise that can save you money, help you avoid stress, and keep you from making a costly mistake.<\/p>\n<p>What\u2019s more, you can end up pocketing a much higher return once the sale is final. According to data from NAR, agent-assisted home sales bring in a median of <a href=\"https:\/\/www.nar.realtor\/research-and-statistics\/research-reports\/highlights-from-the-profile-of-home-buyers-and-sellers\">nearly 20% more money<\/a> than houses homeowners try to sell on their own. On top of that, internal research has found top real estate agents can pull in prices that are up to <a href=\"https:\/\/www.homelight.com\/find-real-estate-agents\">10% above<\/a> the average real estate agent\u2019s home sale price.<\/p>\n<p>And finding the best real estate agents for your transaction may be easier than you think. Try out <a href=\"https:\/\/www.homelight.com\/find-real-estate-agents\">HomeLight\u2019s agent search tool<\/a> to find a real estate agent who has a history of closing successful deals in your area. The tool will sift through your area\u2019s home sales and locate agents who have a proven record for selling fast and for more money.<\/p>\n<div id=\"section--14\" data-toc-header=\"Cash in on your real estate agent\u2019s high value\" data-toc-type=\"head\"><\/div>\n<h2>Cash in on your real estate agent\u2019s high value<\/h2>\n<p>Real estate agents add high value to home sales, whether you\u2019re buying or selling a home. They navigate the challenges of the real estate world for you and take on countless tasks\u2013any of which could end up costing you a lot of money if they\u2019re overlooked or half-baked. But with all the hard work real estate agents do backing your next transaction, you should have everything it takes to enter any new deal with confidence.<\/p>\n<p><em>Header Image Source: (Rowan Heuval \/ Unsplash)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A top real estate agent offers significant value to buyers and sellers. Get surprising insight into the many tasks agents perform.<\/p>\n","protected":false},"author":324,"featured_media":31116,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[321,238],"tags":[491,206,207],"class_list":["post-1811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-attract-buyers","category-working-with-agents","tag-basics","tag-what-real-estate-agents-do","tag-why-use-a-real-estate-agent"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Does a Real Estate Agent Do? An In-Depth Look<\/title>\n<meta name=\"description\" content=\"A top real estate agent offers significant value to buyers and sellers. Get surprising insight into the many tasks agents perform.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Does a Real Estate Agent Do? An In-Depth Look\" \/>\n<meta property=\"og:description\" content=\"A top real estate agent offers significant value to buyers and sellers. Get surprising insight into the many tasks agents perform.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/\" \/>\n<meta property=\"og:site_name\" content=\"HomeLight Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gohomelight\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-29T16:42:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-08T17:20:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hl-blog.homelight.com\/wp-content\/uploads\/2016\/06\/what-does-a-real-estate-agent-do.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"McCoy Worthington\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@gohomelight\" \/>\n<meta name=\"twitter:site\" content=\"@gohomelight\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"McCoy Worthington\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What Does a Real Estate Agent Do? An In-Depth Look","description":"A top real estate agent offers significant value to buyers and sellers. Get surprising insight into the many tasks agents perform.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/","og_locale":"en_US","og_type":"article","og_title":"What Does a Real Estate Agent Do? An In-Depth Look","og_description":"A top real estate agent offers significant value to buyers and sellers. Get surprising insight into the many tasks agents perform.","og_url":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/","og_site_name":"HomeLight Blog","article_publisher":"https:\/\/www.facebook.com\/gohomelight\/","article_published_time":"2022-04-29T16:42:01+00:00","article_modified_time":"2024-02-08T17:20:28+00:00","og_image":[{"width":1500,"height":800,"url":"https:\/\/hl-blog.homelight.com\/wp-content\/uploads\/2016\/06\/what-does-a-real-estate-agent-do.png","type":"image\/png"}],"author":"McCoy Worthington","twitter_card":"summary_large_image","twitter_creator":"@gohomelight","twitter_site":"@gohomelight","twitter_misc":{"Written by":"McCoy Worthington","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#article","isPartOf":{"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/"},"author":{"name":"McCoy Worthington","@id":"https:\/\/www.homelight.com\/blog\/#\/schema\/person\/65e7fc850d1b0b4ff52e423a79ac9d2e"},"headline":"What Does a Real Estate Agent Do? An In-Depth Look","datePublished":"2022-04-29T16:42:01+00:00","dateModified":"2024-02-08T17:20:28+00:00","mainEntityOfPage":{"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/"},"wordCount":2084,"publisher":{"@id":"https:\/\/www.homelight.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#primaryimage"},"thumbnailUrl":"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2016\/06\/what-does-a-real-estate-agent-do.png","keywords":["basics","What Real Estate Agents Do","Why Use a Real Estate Agent"],"articleSection":["Attract Buyers","Working with real estate agents"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/","url":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/","name":"What Does a Real Estate Agent Do? An In-Depth Look","isPartOf":{"@id":"https:\/\/www.homelight.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#primaryimage"},"image":{"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#primaryimage"},"thumbnailUrl":"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2016\/06\/what-does-a-real-estate-agent-do.png","datePublished":"2022-04-29T16:42:01+00:00","dateModified":"2024-02-08T17:20:28+00:00","description":"A top real estate agent offers significant value to buyers and sellers. Get surprising insight into the many tasks agents perform.","breadcrumb":{"@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#primaryimage","url":"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2016\/06\/what-does-a-real-estate-agent-do.png","contentUrl":"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2016\/06\/what-does-a-real-estate-agent-do.png","width":1500,"height":800,"caption":"Source: (Rowan Heuval \/ Unsplash)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.homelight.com\/blog\/what-does-a-real-estate-agent-do\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.homelight.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What Does a Real Estate Agent Do? An In-Depth Look"}]},{"@type":"WebSite","@id":"https:\/\/www.homelight.com\/blog\/#website","url":"https:\/\/www.homelight.com\/blog\/","name":"HomeLight Blog","description":"Real Estate Advice from America&#039;s Top Agents","publisher":{"@id":"https:\/\/www.homelight.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.homelight.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.homelight.com\/blog\/#organization","name":"HomeLight","url":"https:\/\/www.homelight.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.homelight.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2017\/11\/logo-hr-color.png","contentUrl":"https:\/\/www.homelight.com\/blog\/wp-content\/uploads\/2017\/11\/logo-hr-color.png","width":1348,"height":262,"caption":"HomeLight"},"image":{"@id":"https:\/\/www.homelight.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/gohomelight\/","https:\/\/x.com\/gohomelight","https:\/\/www.linkedin.com\/company\/homelight\/","https:\/\/www.youtube.com\/channel\/UCimugR9XF17-OZ7B9fNnxWw","https:\/\/en.wikipedia.org\/wiki\/HomeLight"],"description":"Everything you need to know to sell your house faster and for more money. Articles, guides, and advice from top agents all over the U.S.","email":"support@homelight.com","telephone":"(888) 688-0350","legalName":"HomeLight","foundingDate":"2012-01-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"201","maxValue":"500"}},{"@type":"Person","@id":"https:\/\/www.homelight.com\/blog\/#\/schema\/person\/65e7fc850d1b0b4ff52e423a79ac9d2e","name":"McCoy Worthington","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.homelight.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/715f12f57a4ff11a3eeb06939932c17aa7b3a7486012cc0ff22501a89a5ab8db?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/715f12f57a4ff11a3eeb06939932c17aa7b3a7486012cc0ff22501a89a5ab8db?s=96&d=blank&r=g","caption":"McCoy Worthington"},"description":"McCoy Worthington is a freelance writer and full-time copywriter. His professional experience branches across magazine writing, PR, social media, and content marketing. He\u2019s passionate about learning, education, and telling the stories of people and companies around the world.","sameAs":["https:\/\/www.linkedin.com\/in\/mccoy-worthington"],"url":"https:\/\/www.homelight.com\/blog\/author\/mccoy-worthington\/"}]}},"_links":{"self":[{"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/posts\/1811","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/users\/324"}],"replies":[{"embeddable":true,"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/comments?post=1811"}],"version-history":[{"count":0,"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/posts\/1811\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/media\/31116"}],"wp:attachment":[{"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/media?parent=1811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/categories?post=1811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.homelight.com\/blog\/wp-json\/wp\/v2\/tags?post=1811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}