Aaron Lee

I have been in a customer facing role for over 5 years. In my existing role as Product Marketing Manager, I am responsible for product marketing and product management of a multi-million dollar business unit. I work in conjunction with the sales force to create strategic messaging, content and collateral tailored to targeted accounts and industries. The content and collateral are utilized in various marketing campaigns to drive qualified leads. I organize, collect and leverage market facts and customer feedback using pragmatic marketing to drive double digit growth for the business unit. My passion is to invest in people, both internally and externally, through the product and solutions we offer. I believe a strong product/solution portfolio is only half the battle. To truly understand the market, one must understand the customer's pain. In order to understand the customer's pain, one must cultivate a long lasting relationship with the customer.