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The typical Realtor did 12 transactions in 2019, according to the National Association of Realtors. Real estate coach Tom Ferry has said that only 3% of agents sell 25 sides or more in a year.
So selling 100 sides in a year is an amazing accomplishment for any real estate agent, no matter how experienced they are. Selling 100 sides in a year in just your second year as a licensed agent? That’s a story we want to tell on The Walkthrough!
In this week’s show, Tyler Tresize shares what he did to get new clients and learn the business “at warp speed.” It’s an educational story, made even more inspirational by the hurdles Tyler had to overcome before and during his real estate career.
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Links and Show Notes
- Tyler Tresize – real estate agent profile on HomeLight
- National Association of Realtors’ 2020 Member Profile (statistic about typical Realtor doing 12 transactions per year)
- Disclosures.io/homelight – learn about our new HomeLight Listing Management platform
- HomeLight acquires Disclosures.io – our blog post announcement
- NEW: Join our Facebook community for The Walkthrough listeners
- HomeLight’s Agent Resource Center
- Subscribe and listen to The Walkthrough: Apple Podcasts | Spotify | Google Podcasts | YouTube
(SPEAKER: Matt McGee, Host) Let’s talk about time today — time and success. At what point in your career should a real estate agent accomplish selling 100 sides in a single year? That kind of success isn’t supposed to happen overnight. Heck, you can be a super successful and super happy agent, and never do 100 sides in a single year.
I was looking at the NAR’s 2020 member profile not long ago, and it said the typical Realtor did 12 transactions last year. I also remember being at a Tom Ferry event probably a year or two ago, and he said only 3% of agents do 25 sides per year.
So, if you’re doing 100 sides in a year, that’s pretty amazing and worthy of celebration. And if you’re doing 100 sides in a year and it’s just your second full year as a licensed agent, well, you get a guest spot on “The Walkthrough.”
Today you’re going to meet an agent in Northwest Ohio who did exactly that. And this isn’t really about, you know, secrets of his success or anything like that, because sometimes, I think most times even, the secret boils down to hard work, being able to pivot when you have to, and being relentless about reaching the top because you’ve already come close to rock bottom.
This is “The Walkthrough.”
Hello, hello, everyone. I’m Matt McGee, editor of HomeLight’s agent Resource Center, and you’re listening to “The Walkthrough.” On this show, you’ll learn what’s working right now from the best real estate agents and industry experts in the country. At HomeLight, we believe in real estate agents. That’s why we created “The Walkthrough.” We’re on a journey to find out how great real estate agents grow their business, stand out from the crowd, and become irreplaceable. You can get involved in the show in a couple of different ways. Text me or leave a voicemail at 415-322-3328 or send an email to walkthrough [at] homelight.com.
Tyler Tresize has been around real estate for much of the past couple of decades. He had two stints doing sales at Caterpillar, the biggest construction equipment maker in the world. He’s dabbled in flipping and renting homes, and his brother is a real estate agent too.
All of that helped him succeed when he got his license two years ago in the Toledo, Ohio area, but it doesn’t explain the level of success he had. Tyler did more than 40 sides in his first year and exactly 100 sides in his second year. He earned a 2019 HomeLight Achievement Award as a Top Producer.
If his name sounds familiar, you might be remembering back to part 3 of our series about converting online leads. Tyler submitted the last question that we used in that episode. He asked Elmer Morales and Jackie Soto, “Can you share your complete list of online lead sources?” It turns out that that question helps explain some of Tyler’s success. He’s constantly looking to learn and constantly looking for new lead sources — very, very driven to succeed.
And that’s because he’s seen a few hard knocks over the years. When the housing market crashed in 2008, he says sales of construction equipment crashed as well. More recently, just four months into his real estate career, Tyler lost his main source of new leads. When Tyler mentioned in our Facebook community that he had done 100 sides in year number 2, I thought, “I need to find out how that happened.”
As you listen to our conversation today, you’re gonna hear Tyler talk about what selling Caterpillar equipment taught him about real estate, what he credits with teaching him the business at warp speed, what he felt during his first new agent training session and why he never wanted to feel that way again. Maybe most importantly, you’re also going to hear a lot about being able to adapt and overcome obstacles.
At the very end of today’s show, I have some HomeLight news that I want to pass along. We just announced a new product that is free and available to agents all across the country to help manage your listing. So stay tuned for that very end of the show.
But first and foremost, and without any further ado, let’s find out how Tyler Tresize managed to do 100 sides in just his second year in the business. My first question for him was, what did you learn from 10 plus years in equipment sales that helped you in real estate?
Tyler: I think one of the most important things I learned at Caterpillar is I took over a struggling branch. So, we didn’t have a ton of customers, our revenue was nowhere where it needed to be. And I made the decision that we were gonna start with small building blocks. We were gonna start with some customers that maybe didn’t have huge revenue, but we were going to get a lot of customers on board. And then I figured if we did that, you know, we would be kind of insulated as far as having, like, really cold winters if we had fluctuations in the market because we would have a ton of customers.
And really what ended up happening was it fed on itself. You know, as I got more customers, I have more equipment, I could help more people. People started seeing more of our stuff around town. And one thing led to another and we became the biggest branch in the state. So I carried some of that over into real estate. And I was gonna build my business on anybody that I could that wanted to buy a house, and then I started asking them if they had other people they knew, and I just tried to connect all the dots.
Matt: So just a willingness to take on whatever opportunities were in front of you.
Tyler: Well, I felt like the more deals I could get, the faster I would speed up my learning curve. So, I just wanted to take as many deals as I could and learn the business because I felt at that point, if I learned the business, I could help people a lot better than if I was still cutting my teeth on my first few deals.
Matt: You had a few other sales jobs back in the day, you know, 10, 20 years ago, not just Caterpillar. What else did you learn from those experiences?
Tyler: Well, you know, I have 20 years of sales experience. And, you know, I’ve had the highest of the highest and the lowest of the lows. I mean, my highs was 2006, 2007. I was the most successful of all my friends. You know, the lows were 2008 when the bottom fell out everything and 10 of my top 12 customers were on credit hold. And I went from being the most successful of all my friends to the least successful of all my friends overnight, right? So, you know, I was really about a couple of weeks away from being homeless. You know, I had a car that the door fell off of. I had to go to the junkyard and get another door. The door didn’t match the car. And I just remember sitting at home one night thinking, “You know what? I will never let myself get this low again ever.” And I always keep that, like, in the back of my head. You know what I mean? If I have a customer that leaves me and goes to another Realtor, I have a deal that falls apart, it just keeps things in perspective, that it’s really not that bad, right? Like, yeah, the inspection sucked, but nobody died, right? Like, I’m not gonna be sleeping under a bridge tonight. Like, it’s not that catastrophic. You know?
Matt: The lessons that you learned from an experience like that, tell me about what that does to sort of your mindset, I guess, and how you’re able to bounce back from going through what you went through?
Tyler: Well, you know, I’m just a big believer in positive thinking. I think when I was at one of my lowest points, I read Tony Robbins, “Awaken the Giant Within,” right? And he’s got a section in that book where he talks about catastrophic things that happen in your life and he talks about NASCAR drivers. And he said, if a NASCAR driver, if they’re driving and they get spun out, and they’re ready to crash into a wall, they’re taught to look forward and look ahead, and that’s automatically where your body will pull itself. So I always try to keep that in perspective. If I’m crashing and burning, I look towards where I wanna go, not necessarily where I’m going.
Matt: Tyler got his real estate license in August 2018. In fact, just a couple weeks ago, he celebrated his two-year anniversary as a licensed agent. Tyler showed me his production since then. In his first full year, he did 44 sides. And then in year number 2, he did 100 sides. So as we started to talk about the success that he’s had, just these first two years in the business, the first thing I wanted to know is what kind of goals he set for himself at the beginning. Did he really think he was gonna do almost 150 sides in two years?
Tyler: I read Grant Cardone’s, “The 10X Rule.” And, you know, I had a goal for myself that I was gonna sell 12 houses and I thought I was gonna be really killing it if I could sell a house a month. And after I read that book, I realized my goal needed to be 120 houses. And, you know, I sold 100 this past year, so I fell a little short, but it was a heck of a lot more than 12. But that book was kind of a game-changer for me.
Matt: How so? What did you look at?
Tyler: Yeah, it expanded kind of the way that I thought. It expanded, really, what my goal should be and how I needed to get from point A to B and really even point A to Z.
Matt: Tell me what this rolling 10 concept is.
Tyler: So I started my real estate really as just something I was gonna do for my own personal investments. And then, you know, I kind of enjoyed it. And then I thought, “All right. Well, I’ll open it up, and I’ll kind of do it for myself, and I’ll do it for friends and family.” And then when I kind of got rolling and I got some momentum, I thought, you know, “Maybe I could make a go of this thing.” So then my goal was for at least three months in a row if I had 10 contingent deals, at that point, I would be able to kind of make a career shift. So I killed myself, it took me 12 months. Actually, that first year that I sold all those houses, I did that with another full-time job. So I was working probably 80 hours a week. And, you know, after that first year, I had three months in a row where I had 10 contingent deals, and I was like, “You know what? I’m ready to make a go of it.” Do you know what I mean? If I can sell 50 houses, and not even have it be my full attention, I bet if I quit, I could sell 100. So, you know, that’s pretty much what happened.
Matt: So you get started in real estate, you’re still working the full-time job account at Caterpillar. You’re doing real estate as full-time as you can. Where was your business coming from at that point, just in those early days?
Tyler: You know, so it’s kind of interesting how my business has come full circle and what I’ve learned. So, you know, I was blessed enough to have a brother that was a Realtor in Indianapolis, and he’s a very successful Realtor. I was able to bounce some ideas off of him. And although his business is completely different from my business, it did help me kind of get started because I did need some sort of direction. So, you know, I did get started with a CRM. I did get started with some Google AdWords. I mean, he was very instrumental in saying, “You know what? When people go to buy and sell houses, they’re gonna look you up. You know what I mean? You need to get a Facebook business page. You need to have a Google business page. You should have a Twitter account. You should have a LinkedIn account. Because when people look you up, you want all these things to kind of come up that say, “You’re a Realtor.” So, you know, he kind of got my feet wet with a lot of that stuff. I started with some Google AdWords. I would say I was break-even at best with that, you know, wasn’t overly happy. The lender that I used for my personal investments, I went to him and I said, “Listen, you know what? I do have some leads coming in from my Google AdWords stuff, how about you give me some of your leads? You know what I mean? From some of your walk-ins, maybe some of your repeat business, and maybe we can help each other.”
And that was kind of the first start of doubling my client base. He had worked in a local factory and he had a really big clientele. So, you know, I was getting quite a few referrals from him. I was getting a little bit of stuff from Google AdWords. And then, you know, I read Grant Cardone’s book, and then my brother was telling me about some people he knew that did some Zillow stuff. And then that really kind of changed everything. I spent a little bit of money on Zillow, and I started getting some immediate returns. Where the Google AdWords, I felt like was more of a slow burn, some of my Zillow stuff was, like, an immediate return. So after I read, you know, “The 10X Rule,” I was like, “Well, crap, if I’m getting done, you know, good investment on 500 bucks, what would happen if I did 5,000 bucks, you know?” And then that was really the start of everything. It was kind of really investing in myself.
Matt: You just heard Tyler explain where his business was coming from when he first got into real estate. He tried Google AdWords but wasn’t really happy with that. He was getting a lot of referral leads from his primary lender and he was just getting started with buying Zillow leads. Nothing too unusual there, right? But about four months into his first year, Tyler had to change his entire business model and fast. All the leads he was getting from his lender disappeared … because his lender ended up in jail.
Tyler: Nothing like lending-related but he made some career poor personal choices. And anyway, we ended up having to part ways, right? And that was… Honestly, I looked and at that point that was over 50% of my business. So I had to pivot pretty quick and figure out where I was gonna make up 50% of my business. Do you know what I mean? That just poof went away overnight.
Matt: When that happens, is panic setting in?
Tyler: It’s not. I think really what you need to do is, you know, kind of, like, what I talked about. You know, panic sets in when I was playing my buddy in golf for 10 bucks and I only have 5 in my pocket. You know what I mean? That’s panic. Panic is when I don’t have enough gas in my car to get home in 2008. Right? Like, that’s panic. Figuring out where I’m gonna get another sphere of business is a problem. It’s not life-threatening. So I think sometimes what you need to do is you, you know, you need to take a step back and kind of figure out, “All right. how am I gonna move forward now that this event has happened? ”
Matt: You were just saying you started in on Zillow. You started investing in, you know, buying zip codes, buying leads from Zillow, and it started working and so you started to reinvest money into that and do more of it?
Tyler: I did. I did. And it’s kind of interesting in the way that everything kind of played out. So, you know, as it started working, I did start investing more money into it, and I started getting more leads, and I started getting more sales, and I started getting a pipeline. And, you know, in the beginning, I was still working at Caterpillar so I still had an income. So at first, I was like, “You know what? Even if I’m kind of investing in some leads, even if I just break even or just make a little bit of money, I’ll instantaneously have a book of business.” Right? You know, and that kind of changed. As I started doing well, then I started treating it as a business owner, and kind of diving into what am I spending? What am I making? There’s actually a business model here. And I had to completely change my mindset from thinking, “All right. I’m essentially just gonna get a pipeline” to “I need to make this like a viable business.”
Matt: So you’re looking at what you’re spending, obviously you’re looking at ROI, right? So here’s how much I’m spending per month. Here’s what I’m getting in terms of GCI and clients. What else are you looking at and analyzing to sort of maximize the return you’re getting from buying online leads?
Tyler: It’s kind of interesting. Before I was in sales at Caterpillar, I had run several branches. A couple of the branches that I ran had lost money for 12 straight months in a row. So, they kind of brought me on as a kid that, “All right, you know, if you can’t turn this branch around, we’ll just close it down.” So, you know, I do have a background of kind of looking at P&L statements and looking at money coming in and money going out. So, you know, I don’t really just look at top-line income and bottom-line revenue. I look at really all the things in between that make up those two numbers.
So as I got that train going, and I would talk to other agents, you know, and I would hear agents say, “Realtor.com sucks. Zillow sucks. This sucks.” Well, I mean, I would dive into my numbers, right? And I really found out that you know what? Zillow doesn’t suck, realtor.com does not suck, but certain zip codes suck, or at least they sucked for me, right? So I felt like a lot of those people were painting with too big of a brush. You know what I mean? I felt like they’re not really diving in. And maybe just where they were at or what they were spending, or where they were ranking, maybe those were things that weren’t working.
And I really just had to do that even recently. A couple of weeks ago, I kind of had to look at some of the stuff I was getting with Realtor and I shifted into some other zip codes and my return is dramatic. Even with Zillow, every six months, I try to look and see exactly what I’m spending for each zip code and what I’m getting. And then I always try to trace the sales back and see where they started from because that’s ultimately the zip code I wanna give credit for that transaction. And I’ll be honest with you, I was kind of shocked at the return I was getting in some of them and I was actually shocked at the return I was not getting in a couple of them. So it’s a constant fluctuation.
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Matt: Was there a point where you’re like, “Wait a second, I am too reliant on Zillow and I need to try realtor.com?” Like, how did you get introduced to these other opportunities?
Tyler: So it’s kind of crazy and probably not the intended effect. But I went to a Zillow conference, and Zillow started changing about some of the changes they were gonna make and how to implement changes. And, you know, I walked out of there and thought, “Oh, crap, you know, some of these changes might not be beneficial for me.” So, literally, the second my plane got home, that was when I started with Realtor, and then that was when I got with my broker and we got on Opcity. And now that was really when I signed up for HomeLight. And, you know, I got with my broker, I kind of told him my concerns and he was like, “Back when I was rolling, we did postcards. You know, I think you should try to some postcards.” So I actually did, like, some postcard farming. So, you know, recently I signed up with Dave Ramsey. That’s actually been a pretty good lead source for me as well. So I figured, you know what? I need to diversify my business. I need to get these lead sources coming in from multiple lead sources, just like when I started the Caterpillar, right? Because, if one lead source goes away or something happens, it’s not gonna debilitate my business. Do you know what I mean? So now, I have a bunch of different lead sources and I feel like I’m at least a little bit insulated.
Matt: I mean, it sounds to me like your mindset is you are willing to consider, like, almost any lead source if it can help grow your business, right? Like, there’s no… It’s like, you’re not like…
Tyler: I’ll throw anything against the wall, and I’ll see if it sticks. And if it’s not good, then I’ll terminate it and move on. I mean, I’ve got another one I’m doing right now called Calltend. They’re doing more geofarming for me. And, you know, it’s not a ton of money a month. So I feel like it’s not a huge risk. And I get a lead a day, they’re not overly, like, powerful leads, but, you know, stuff to put in my CRM, I could drip on these people. And, you know, I’ll try it for three months, and if I get no return, I’ll drop it or I’ll go a different route.
Matt: Okay, that’s kind of where I wanted to go with that. If you’re willing to try all these different options, how do you decide how much money it’s worth throwing at the wall and how much time it’s worth putting into this before you say, “Nope, I’m done. It’s not working?”
Tyler: I mean, I feel like for maybe Zillow, and Realtor, some of those sources, I almost feel like it takes six months, you know, I mean, before I can really gauge. Maybe for some of the lower ones, you know, maybe a little bit longer, I’ll give Calltend like three months before I make a judgment. So I’m not spending a lot so if I pop one home that pays for three months of what I spent with them. You know what I mean? For me for HomeLight and Opcity, I’m only paying a referral If I get it, so it’s really a no brainer.
Matt: When we chatted last week, you said something that really just stuck in my mind, and I want you to explain for listeners what you meant by that. You said “buying leads has taught me the business at warp speed.”
Tyler: I was able to do a lot of deals in a short time. You know, I mean, I cut my teeth. I mean, so, two years and a month into the business now, and I’ve done over 150 deals, you know. I don’t know how long it takes the average Realtor to do that many deals, but I’ve had a lot of different things happen. I’ve met a lot of different people. I’ve had a lot of, you know, different things. I’ve had to make judgment calls and talk to my broker about. You know, it taught me the business really fast and I feel like it gave me instant credibility.
Matt: In what way?
Tyler: Well, I mean, I can walk into a place now and people know who I am. When my name and face goes up for, you know, our board’s President Club, I mean, people know that guy sells a lot of houses, you know, because I’m a one-man-band. The only people that are above me right now are people that have teams. I do have a group of people that, “Hey, I’m busy. Can you take this lead?” You know, and I’ll take a 30% referral. And I’ll do the same thing for them. And, you know, so we’re not a group, but really what we are is a band of friends that really look out for each other.
Matt: So what percentage of your business right now is online versus, you know, referral and sphere?
Tyler: Yeah, that’s a good question. I would say, it really shuffles between somewhere around 80% of my business right now is online leads, 20% of my business is my own sphere. But I feel like that’ll change the long run in the business because I still feel like anytime you get in the business, I almost feel like when I graduated from college, right, like, I got my degree and I thought, “All right, people are gonna line up to hire me.” And, you know, a couple of months after having my degree and no job, you know, my parents were like, “Don’t you think it’s time to, like, you know, start getting out there and applying,” and feeling, like, you know, having a real estate license is the same thing, right? I mean, you get your real estate license, like, people aren’t lining up to give you business, right? I mean, everybody knows an uncle or a cousin or somebody they went to school with that’s a Realtor, right? So, now, it’s more of, all right, where am I gonna go out and get these people, just like you did kind of with your first job? I feel like it’s almost the same thing. So, I feel like, the longer I’m in the business, the more clients I have, the more referrals I’m gonna get. Probably that ratio changes, but two years into the business, it’s about 80% online, 20% sphere.
Matt: I mean, you could see then down the road, there’s a point where your business is going to sort of maybe have to pivot a bit again and pull back from the online ?
Tyler: Of course, and I actually think of it as a seven-year plan. I mean, I went into this thinking, “I want as many sales as I can in that first seven years,” right? Because I feel like, you know, right around that seven-year mark, a lot of those people I sold houses to, they’re gonna need to sell and then buy at a higher price point. So, I really decided, I was just gonna go like hell for seven years. And then as my business starts shifting, I probably will throttle down the amount of advertising that I’m doing because I probably won’t need it at that point or at least as much of it.
Matt: After all the success you had at Caterpillar, was it difficult to start at the bottom, as a real estate agent?
Tyler: It was. I can actually remember going to the first training at my brokerage and feeling like I was an inch tall. And I remember sitting in that room, thinking, “You know what? The next time I ever come back to this room, I’m definitely not gonna be in last place.” You know? And I think that that’s just kind of the mindset, right? I mean, you’re just gonna have to get it done. I knew that I wasn’t gonna be in the last place for very long.
Now, saying that, I mean, those were kind of the goals that I set for myself because I was actually pretty embarrassed. Do you know what I mean? To sit in that room and look at some of those people and think, “You know what? I’m in last place. I’m in last place right now. I haven’t sold a house.” And now, you know, after that first year, I set my brokerage’s record, I think for first-year commission. And then I think right now for my area, for someone that’s not a team, I think I’m the number one agent, you know what I mean, with the brokerage.
But I think you need that kind of fire. You know what I mean? To kind of propel you to where you wanna go. I mean, you know, even right now, I mean, I don’t really think about all the sales that I have. You know what I mean? Or the success that I’ve had. You know, I mean, I actually lay in bed sometimes think about the ones that got away, you know? Sometimes I’ll even think about when I was upset and the door fell off my car, you know? So I guess that’s what I feel like gives you kind of the fire, you know what I mean, to go find the next one.
Matt: And that drives you, obviously?
Tyler: It drives me, you know. I mean, I never really think, like, I made a lot of money today. I made a lot of money this week. I literally think, like, the rug could always be pulled out from under me. And you know what? Real estate consumes me. I read books about it. I listen to podcasts about it. I mean, I sell houses Monday through Sunday, right? The friends that I go out and have cocktails with, we talk about real estate. They’re in real estate in some fashion, whether they’re a title company, or a lender, or other Realtors. But, you know, that’s kind of like what it is. I mean, we haven’t really touched on it, but when I go to the gym, I listen to podcasts. I love your podcast, man. Your podcast is great.
Matt: Thank you.
Tyler: And I like when I can listen to other people and I can take stuff away.
Matt: What I’m hearing is just a constant drive to improve, learn, get better.
Tyler: You know what? Because really, at the end of the day, you know, when you sit at the closing table and you change somebody’s life, right? When they sign that last piece of paperwork and they get the keys to that house, it’s a great feeling. When somebody, you know, goes on Zillow and leaves you a five-star review saying how you changed their life, I mean, you can’t make that up. Where can you get that kind of gratification?
(Speaker: Matt McGee, Host)
That’s a heck of a story, isn’t it? Thank you so much, Tyler. And thanks for the kind words there at the end about “The Walkthrough.” I kind of wanted to edit that out because it may come across as self-serving, but I think it speaks to Tyler’s drive to keep learning and keep getting better, and that’s been a big part of his success.
Remember, stay tuned to the very end of the show for some HomeLight news about a new product available to agents across the country.
Right now, let’s do our takeaways from today’s show.
Number one, when Tyler was just starting out, it didn’t matter who the client was. He took on everyone he could help because the more deals he did, the more he’d learn and the faster he’d learn.
Number two, he’s also taken on any and every online lead source he can find. Tyler said he’s willing to try just about anything and see if it works. He pays close attention to the ROI and then ditches the lead sources that don’t work. He said that going real heavy into buying online leads has taught him the real estate business at warp speed.
Number three, Tyler has had to adapt and pivot to overcome some big challenges. He was almost homeless when the market crashed in 2008. He talked about losing his number one lead source just four months into his real estate career, and that’s when he quickly shifted to online leads. And even though he’s only two years into his career, now, he’s already planning for another pivot when his business becomes more about his sphere and referrals than online leads.
Number four, the big thing that struck me the whole time we talked was that he’s just really driven to succeed, always reading books, listening to podcasts, and that story about knowing he was the least successful agent in the training room and having the mindset to get out of last place.
Great stuff. Thanks, again, Tyler for joining us,
Listeners, if you wanna connect with Tyler, you can find him in our Facebook listener community. Come join us. Just go to Facebook and type “HomeLight Walkthrough” into the search box. Look for a group, it’s called “HomeLight Agent Community – The Walkthrough.” Whether you are new to this podcast or if you’ve been listening since we started, you should be in this group.
Okay. Nothing in “The Walkthrough” inbox this week. If you ever have a question about the show, you can text me or leave a voicemail anytime, the number is 415-322-3328. You can also send me an email, walkthrough [at] homelight.com.
That’s all for this week. Thanks again to Tyler Tresize for joining me. Thank you for listening.
My name is Matt McGee. Remember, at HomeLight, we believe in real estate agents. That’s why we created “The Walkthrough.” We’re on a journey to find out how great real estate agents grow their business, stand out from the crowd, and become irreplacable.
Go out and safely sell some homes. We’ll talk to you again next week. Bye-bye, everyone.
Hi again, everyone. Thanks for sticking with me.
I want to tell you about a new product that’s available to agents all across the country and can make managing your listings a lot easier. Last week, HomeLight announced the acquisition of a company called Disclosures.io.
Now, those of you in California might already know the name. Disclosures.io has more than 100,000 agents using their product there. And now that we’ve acquired the company, we’re taking the product nationwide.
The Disclosures.io product will be part of what we are calling the HomeLight Listing Management platform. In short, you’ll have one place where you can compare offers side by side, monitor buyer interest, securely share property information, and more. It’s a suite of listing management and marketing tools all rolled into one.
Instead of printing out all the offers you get on a listing, you’ll have a single place to easily compare them side by side and share them with your sellers. Instead of emailing several PDFs to the buyers and their agents, you can offer all the necessary property information in a single secure online location. You and your sellers can also keep an eye on buyer interest in your listings as well.
There’s a free version and a paid version with a few upgrades. I’ll put a link for more info in today’s show notes or you can just go to disclosures.io/homelight.
If you wanna be able to manage, market, and sell your listings from one secure online location, you will love it.
And now I am really saying goodbye for this episode. Thanks again for listening. We’ll see you next week.
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