Agent Resources

Glennda Baker, a 28-year real estate veteran, is posting a TikTok video every day. Since last October, she's closed 8 deals worth $141,000 in GCI just from TikTok leads. This week on The Walkthrough, Glennda shares her TikTok journey and explains the strategy that's earning her new clients on a consistent basis and growing her business.

On this week's Walkthrough, storytelling coach Andy Henriquez shares how any real estate agent can find the right story to tell and how to be strategic about telling it. Because when you tell the right story at the right time, people will remember you, like you, and want to do business with you.

Too many real estate testimonial videos miss the mark. They fail to capture anyone's attention. In this week's Walkthrough, host Matt McGee shares five tactics to help you make the best video testimonials in your market -- the kind of videos that people will watch and will compel them to want to work with you.

Today, we’re excited to announce we’re launching HomeLight Trade-In™ and HomeLight Cash Offer™ throughout the state of Texas to transform how local residents buy and sell homes. The expansion is fueled by a $100 million credit facility from Credit Suisse, one of the world’s leading financial service providers. We’ve all seen it: the past decade of innovation […]

In part two of our "Win the Listing Appointment" series, agent and coach Aaron Novello walks us through his listing appointment process -- and shares the scripts he uses after the doorbell rings and the appointment begins. You'll hear about the takeaway close, handling the 6% commission objection, and the value of dedication to scripts and role play.

In this week's episode of The Walkthrough, agent and coach Aaron Novello shares how pre-qualifying sellers has helped his team win 80% of its listing appointments. He says winning the listing appointment begins before you ring the seller's doorbell.

While some agents question if websites are even necessary today, the truth is they're a powerful way to tell buyers and sellers why they should hire you. On this week's Walkthrough, 1000watt's Jessica Swesey shares how your website can expand your brand, tell your story, and help you stand out from other agents in your market.

This week on The Walkthrough, Jordan Freed takes you inside the mindset of some of the most successful agents in the country -- what drives their performance and how they overcome obstacles on the path to mega success.

#FastRealEstate lived up to its name in 2020 by adding 100 agents and opening 9 offices in a single year -- a pandemic year at that! On this week's Walkthrough, team leader Kenny Truong shares why and how he grew his HomeLight Elite Team so big, so fast, and the strategic decisions guiding every new office he opens.

HomeLight's Caroline Feeney joins The Walkthrough to unpack data from today's release of our Spring 2021 Top Agent Insights Survey. And three top agents from across the country are here to talk about what's going to solve real estate's inventory crunch.