4 Flat Fee MLS Companies in Brevard County
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- 15 min read
- Joseph Gordon EditorCloseJoseph Gordon Editor
Joseph Gordon is an Editor with HomeLight. He has several years of experience reporting on the commercial real estate and insurance industries.
If you plan to sell your Brevard County home without hiring a real estate agent, a flat-fee MLS listing service could be helpful. These services allow For Sale By Owner (FSBO) sellers to list their properties on the local multiple listing service (MLS), giving their homes valuable exposure to buyers’ agents and online platforms without the cost of a traditional agent.
In this guide, we’ll discuss how flat fee MLS services work in Brevard County, explore local companies and pricing, and weigh the pros and cons. This way, you’ll have the information to decide if a flat fee MLS listing is the right approach for your home sale.
What is a flat fee MLS listing service in Brevard County?
A flat fee MLS listing service in Brevard County helps FSBO sellers list their homes on the multiple listing service (MLS), a database used by real estate professionals to share property details. The MLS feeds listings to major home search websites like Zillow, Realtor.com, and Redfin, making it one of the most effective ways to reach buyers.
Since only licensed agents can post to the MLS, flat fee services act as intermediaries, offering FSBO sellers access for a one-time fee. This lets you get your home in front of buyers and agents while skipping the traditional listing agent commission.
How much does a flat fee MLS service cost in Brevard County?
The cost of a flat fee MLS service in Brevard County can vary widely depending on the company and level of service. Some basic plans start at around $100 or less, while more comprehensive packages can run into the thousands. Higher-priced plans often include additional features such as professional photography, extended listing periods, or a comparative market analysis to help you price your home competitively.
Flat fee MLS listing companies in Brevard County
Editor’s note: Individual program details can change. Please visit a provider’s website for the most current information on rate packages, fees, service areas, and more. HomeLight always recommends doing your own research to determine which selling option is best for your situation.
Jack Keller
Established in 1975 in Largo, Florida, Jack Keller Realty is a family-owned business offering affordable flat-fee MLS listing services across Florida, including Brevard County. They provide various residential, land, and commercial property packages that include MLS listings, photos, free disclosure forms, and flexible listing durations.
Service areas: Serves Florida
Cost of service: $75 to $475, depending on the package.
Additional service notes:
Packages include MLS listing, unlimited changes, and free contracts. Higher-tier packages offer more photos, advanced features like ShowingTime, and REALTOR.com PRO upgrades. The Expert Seller package provides up to 100 photos, listing enhancements, and additional services such as contract review and professional recommendations. Some packages also include rental listings and escrow services.
The company holds a 3.5-star rating on its Google business profile.
Website: jackkeller.com
Phone: 727-586-1497
Unreal Estate
Unreal Estate allows sellers to reach millions of buyers by listing on the MLS, Realtor.com, Trulia, and Zillow without working with a real estate agent. The company, formerly USRealty, offers a variety of plans and pricing options, including a free starter plan where homeowners only pay if they sell their home.
Service areas: Serves 49 states (all except South Dakota) and Washington, D.C.
Cost of service: $0-$449
Additional service notes:
- MLS listing time: 6 months
- Minimum of 5 listing photos (depending on package)
- Deluxe and Premium packages include Q&A with a licensed broker
Unreal Estate received an average of 4.2 out of five stars on Trustpilot. Reviewers mentioned how fast and affordable the service is, with one reviewer reporting that they “saved a ton.” It holds a 4.6-star rating on Google.
Website: unrealestate.com
Phone: 866-534-3726
Flat Fee Group, Melbourne
Flat Fee Group is a national group of independent real estate brokers that help FSBO sellers in various U.S. metros. All brokers and agents working with Flat Fee Group are independent, not third-party referral sites. The local brokers are available for interviews before booking the service.
Service areas: Serves 50 states, including Florida
Cost of service: $195 to $895, depending on the package
Additional service notes:
- MLS listing time: 6 months to 2 years
- Up to 6–32 photos allowed, yard sign and combo key box included
- Some packages come with a market analysis, virtual tours, and contract support; premium plans include professional photos, Docusign, and help with negotiations
Listed under Community Realty Associates, Flat Fee Group has an A+ BBB rating, 22 reviews, and a 4.8-star average.
Website: flatfeegroup.com
Phone number: 877-273-2169
Homecoin
Homecoin is a tech-driven real estate company offering flat-fee MLS listing services to help homeowners sell their properties without paying high commissions. With a simple, online process, sellers can list on the MLS for a low one-time fee while maintaining complete control of the sale.
Service areas: Service areas include Florida, California, Georgia, Michigan, Missouri, North Carolina, South Carolina, Tennessee, and Virginia.
Cost of service: $95 flat fee
Additional service notes:
- 12-month MLS listing with up to 25+ photos and 10 free changes
- One-time payment with no hidden fees
- Fully online process with free disclosure forms
- Cancel anytime at no extra cost
The company has a 4.5 rating on Google based on over 120 reviews and a 4.7 rating on Yelp based on over 134 reviews.
Website: homecoin.com
Phone number: 888-400-2513
How would a Brevard County seller benefit from a flat fee MLS service?
A flat fee MLS service can be a good option for Brevard County sellers looking to reduce costs and maintain control over their home sale. Typically, real estate commission fees range from 5% to 6% of the sale price, split between the listing and buyer’s agents. With a flat fee MLS, you can eliminate the listing agent’s share (about 2.5% to 3%) and instead pay a set fee for MLS access.
However, you’ll still need to pay the buyer’s agent commission and handle many aspects of the sale yourself. This approach is often best for sellers with experience or those selling a desirable home in a competitive market.
Here’s how a flat fee MLS service might benefit you:
- Save on listing agent commissions.
- Gain MLS exposure to buyers and agents.
- Maintain control over your FSBO sale.
- Pay a known, upfront fee instead of a commission percentage.
- Access potential upgrades like professional photos or pricing assistance.
Pros and cons of using a flat fee MLS listing service
Pros:
- Eliminate the listing agent commission (typically 2.5% to 3%).
- Represent yourself and maintain control over the sale process.
- Pay a one-time fee.
- Get your home listed on the MLS and syndicated to major real estate websites.
- Expand your property’s exposure to buyers and their agents.
Cons:
- Still required to offer a commission to the buyer’s agent.
- Handle all aspects of the sale yourself, including paperwork and negotiations.
- No guidance from a licensed agent, which can sometimes lead to mistakes.
- Increased risk of legal issues if disclosures or contracts aren’t handled properly.
- Your home might sell for less than if you worked with an experienced agent.
How do I list my home with a flat fee MLS service?
Once you decide to use a flat fee MLS service for your Brevard County home sale, here’s a step-by-step guide to get your listing live:
Step 1: Vet the flat fee MLS service
Research local services, comparing packages, pricing, and reviews. Check the company’s standing with the Better Business Bureau and verify what’s included, such as photo limits, available forms, and potential add-on fees.
Step 2: Register and select a plan
Sign up on the service’s website, select your desired package, and pay the upfront fee.
Step 3: Enter your property information
Provide property details and upload photos. If available, complete required disclosures.
Step 4: Read and sign your listing agreement
Review the agreement closely to understand cancellation policies and confirm you won’t owe a listing commission.
Step 5: Review your live listing
Once published, confirm your listing appears correctly on the MLS and syndicated sites like Zillow and Realtor.com.
Are flat fee MLS listings effective in Brevard County?
Yes, flat fee MLS listings can be effective in Brevard County. The MLS remains one of the most powerful tools for reaching buyers, as it feeds listings to popular home search sites and provides accurate, up-to-date information for buyers’ agents. By listing your home on the MLS, you ensure it’s visible to the widest pool of potential buyers.
Alternatives to flat fee MLS services in Brevard County:
If you’re unsure whether a flat fee MLS service is the right fit for your Brevard County home sale, here are some alternatives to consider:
Option 1: Flat fee real estate agent
A flat-fee agent offers limited services for a set rate, typically between $3,000 and $5,000. This option provides more guidance than a flat-fee MLS service while giving you some control over the sale. Review your contract carefully to understand what’s included.
Option 2: Discount real estate broker
Discount brokers charge a reduced commission and offer a scaled-back version of traditional agent services. While generally more expensive than flat fee MLS services, they can still save you money compared to full-commission agents. Keep in mind, you’ll still cover the buyer’s agent commission.
Option 3: Local real estate agent
A full-service agent provides comprehensive support, including pricing, marketing, negotiations, and closing assistance. They bring local market knowledge and professional expertise, which can help your home sell faster and for more money.
Will I save money with a flat fee MLS listing service?
While a flat fee MLS listing service can save you money on commission fees, it may not always lead to higher profits. Research from the National Association of Realtors shows that FSBO homes sell for nearly 14% less than those sold by agents. The median FSBO sale price was just over $380,000, compared to over $435,000 for agent-assisted sales.
Additionally, almost 40% of FSBO sellers sold to a friend or neighbor, often at an even lower median price of $345,000. While a flat-fee MLS might reduce upfront costs, you could net less overall from your sale.
What if I need to sell my Brevard County home fast?
If time is a priority, there are alternatives to a flat fee MLS listing. One option is to work with an iBuyer or a company that will purchase your home directly. These companies often make offers within days and buy homes in nearly any condition. The trade-off typically has a lower sale price than the open market.
For a faster sale without sacrificing as much value, consider HomeLight’s Simple Sale platform. It connects you with cash buyers in Brevard County, allowing for a quicker closing timeline while still exploring market-competitive offers.
What else should I know about selling a house in Brevard County?
Brevard County sellers must comply with local disclosure laws even when using a flat fee MLS service. While it’s not required, hiring a real estate attorney can help you navigate complex contracts and ensure your disclosures are correctly handled, reducing the risk of legal issues after closing.
Key points to remember:
- Flat fee services charge an upfront fee, regardless of whether or not your home sells.
- Some companies may change names frequently, making it difficult to track their reputation.
- FSBO listings often include the seller’s contact details, putting more communication duties on you.
- These services usually don’t offer dedicated support like a traditional agent would.
- While flat fee MLS rates are fixed, traditional agent commissions can sometimes be negotiated.
Ready to sell your Brevard County home?
Here’s a quick recap of what we’ve covered:
- A flat fee MLS listing service can help you list your FSBO home on the MLS for a set price.
- You’ll save on listing agent commissions, but you’re still responsible for managing the sale.
- Alternatives, such as flat-fee agents, discount brokers, or a local real estate agent, offer varying levels of service.
- Even with MLS exposure, selling FSBO could mean a lower sale price overall.
- If speed is essential, consider Simple Sale or other direct-buy options.
Not sure which is the best decision for you? HomeLight can connect you with a trusted local agent who knows the Brevard County market and can guide you through the selling process.
Editor’s note: This post is meant to be used for educational purposes. Links and mentions of Brevard County flat fee MLS companies in this post do not constitute an endorsement.
Header Image Source: (Anton Mishin/ Unsplash)