7 Flat Fee MLS Companies in Tampa
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- 15 min read
- Joseph Gordon, EditorCloseJoseph Gordon Editor
Joseph Gordon is an Editor with HomeLight. He has several years of experience reporting on the commercial real estate and insurance industries.
- Jedda Fernandez, Associate EditorCloseJedda Fernandez Associate Editor
Jedda Fernandez is an associate editor for HomeLight's Resource Centers with more than five years of editorial experience in the real estate industry.
If you’re considering selling your Tampa home without the help of a real estate agent, you might be looking into a flat fee MLS listing service to reach potential buyers directly. A flat fee MLS company can offer for-sale-by-owner (FSBO) sellers the opportunity to list their homes in the local Multiple Listing Service (MLS) without spending the money to hire a real estate agent.
In this article, we’ll explore the advantages and disadvantages of utilizing a flat fee MLS service, highlight the listing services available in Tampa, explain how these services operate, and discuss the associated costs. We will also provide you with some alternatives and explain how the process works.
Whether you’re leaning towards a DIY sale or simply exploring your options, understanding the nuances of flat fee MLS listings is crucial in making an informed decision.
What is a flat fee MLS listing service in Tampa?
A flat fee MLS is a streamlined service tailored for FSBO (For Sale By Owner) sellers, enabling them to list their property on the local multiple listing service (MLS) without the intervention of a traditional real estate agent. The MLS serves as a comprehensive database that aggregates homes currently for sale, facilitating information sharing among real estate professionals.
Agents representing buyers rely on the MLS to find properties that align with their clients’ specifications, access detailed information and disclosures, and arrange property showings. Since most prominent home search platforms pull their listings from the MLS, having your home listed there is essential for broad visibility. Normally, only licensed real estate professionals can place listings on the MLS.
However, Tampa’s flat fee MLS services provide FSBO sellers a loophole, allowing them to list their homes on the MLS directly. This approach empowers homeowners to expand their property’s exposure while avoiding the fees associated with hiring a traditional real estate agent.
How much does a flat fee MLS service cost in Tampa?
The cost of flat fee MLS services in Tampa can significantly vary from one company to another, with some fees starting as low as $100 or less, while others may escalate to thousands of dollars.
Typically, the more expensive plans come packed with an array of extras and features, including a comparative market analysis, which can be pivotal for sellers to price their homes competitively.
This range in pricing reflects the diversity of services offered, allowing Tampa homeowners to choose a package that best suits their needs and budget. As we transition to the next section, we’ll look at a curated list of flat fee MLS companies available for Tampa home sellers, offering insights into their offerings and how they stack up regarding value and features.
Flat fee MLS listing companies in Tampa
Disclaimer: Individual program details can change — please visit a provider’s website for the most current information on rate packages, fees, service areas, and more. HomeLight always recommends doing your own research to determine which selling option is best for your situation.
Flat Fee Group
Flat Fee Group is a national group of independent real estate brokers that help FSBO sellers in various U.S. metros. All brokers and agents working with Flat Fee Group are independent, not third-party referral sites. The local brokers are available for interviews before booking the service.
Service areas: Serves 50 states, including Tampa
Cost of service: $195 to $895, depending on the package
Additional service notes:
- MLS listing time: 6 months
- 6-32 photos allowed, yard sign and lockbox included in the Premium package
- Market analysis, virtual tour, and contract review are also included in the Premium package
Listed under Listing Results, LLC, Flat Fee Group earned an average of 4.67 stars out of 5 on the Better Business Bureau. Reviewers commented on receiving outstanding services with this company, with one stating, “I absolutely don’t know why anyone would sell a home any other way.”
Website: flatfeegroup.com/Florida
Phone number: 877-273-2169
Byowner.com
Byowner.com offers MLS listing services nationwide, claiming it provides the greatest property exposure without the traditional 6% commission. Listing options start at $195, scaling up to a professional representation listing package for a higher price.
Service areas: Serves 50 states, including Tampa, Florida
Cost of service: $195
Additional service notes:
- Licensed professional assistance and monthly market updates included
- Professional yard signs and printable brochures included
- Buyer agent commission set by the seller
Byowner.com received a 70% recommend rating on Facebook. People described the service as an excellent way to sell property and a “money saver.” One reviewer said Byowner.com kept them up to date with each stage of the selling process and was quick to respond.
Website: byowner.com/tampa/florida
Phone number: 800-296-9637
Beycome
Established in 2013 in Miami, Florida, beycome covers all MLS throughout Florida. They provide free access to all legal forms, including disclosures. Beycome offers a unique approach to real estate listings, providing a technology platform that automates property publication, marketing, and integrated services like title, insurance, appraisal, mortgage, 3D tours, and more.
Service areas: Tampa and neighboring areas
Cost of service: $99 – $599 (depending on the package)
Basic Package – $99: Includes essential services such as listing on the local MLS, listing on top real estate sites, maximum pictures allowed by the MLS, 24-month listing, free unlimited updates and changes, a free open house scheduler, and Showing Time. It also offers free access to legal forms and disclosures, along with customer service available in both English and Spanish.
Enhanced Package – $399: Includes everything from the Basic Package plus professional HDR pictures, a photography session, full ownership of the photos, featured listing on Beycome.com, customizable flyers and brochures, printable promotional items, a personalized yard sign, an open house package, a Craigslist ad, property listing on top classified websites, digital advertising for social media, unlimited pictures posted on Beycome.com, a virtual tour video, and more.
Concierge Service – $599 upfront + 1% at closing: Provides full coverage with dedicated personnel, negotiation and paperwork support, home valuation service, pricing assistance, a dedicated closing coordinator, a comparative market analysis, a full immersive 3D tour, drone pictures, full marketing support, and all closing fees (except for title insurance policy, inspection, appraisal, taxes, or document stamps).
Beycome received a 4.4-star rating on Google Reviews. Sellers are happy with its straightforward service, customer care, and reasonable pricing with no hidden fees.
Website: beycome.com/flat-fee-mls/fl
Phone number: 804-656-5007
ISoldMyHouse.com
ISoldMyHouse.com is another well-known site built to help FSBO sellers. Founded in 1997, they specialize in helping sellers complete the entire sale online.
Service areas: Tampa and all 50 states
$299 Get Listed Package – This package features a six-month listing and up to 10 photos. It also includes online customer support and open house scheduling.
$399 Get Sold Package – This option includes the features within the previous package, with a longer listing time of 12 months and up to 30 photos.
ISoldMyHouse.com has 4.6 out of 5 stars (67 total reviews) on Google. Reviewers praise the company’s values and responsiveness. Clients celebrate the platform’s simplicity, rapid response times, and the substantial financial savings it offers.
Website: isoldmyhouse.com/flat-fee-mls/florida
Phone number: 855-283-0001
Homecoin
Homecoin prides itself on believing that selling a home shouldn’t be expensive. Emphasizing clarity in what can be the most significant financial decision of one’s life, Homecoin champions a model where technology meets traditional real estate processes.
Service areas: Tampa and cities in 20 other states.
Cost of service: $99-$299
Additional service notes:
- 12-month MLS listing
- 12+ photos
- 10 listing changes
- Optional add-ons available
Homecoin receives high praise for its user-friendly platform and cost-effective approach to listing homes. The company’s responsive customer support is particularly noted, which assists sellers throughout the process, from forwarding inquiries to providing timely reminders. They have a Google review rating of 4.4.
Website: homecoin.com/flat-fee-mls/tampa-florida
Phone number: 904-944‑5956
Jack Keller
Established in 1975 in Largo, Florida, Jack Keller is family-owned and operated. They offer six packages, catering to different property types and suitable for varying levels of selling expertise.
Service areas: Tampa and neighboring areas.
Cost of service: $75-$475, depending on the package
Additional service notes:
- $75 package is for vacant land, boat docks, and commercial properties for sale and lease
- $150 package is for homes, condos, townhomes, and mobile homes; includes a dozen photos, free contracts, addendum, and disclosures, and can be listed until sold
- $375 package is for expert sellers and flippers
The company’s Google business profile has a 3.5-star rating for its agent-assisted service and flat fee listing service. FSBO customers are happy with their customer service and the buyer response. Some low ratings have been posted by sellers who struggle with the interface (the website is admittedly dated and difficult to navigate) or the process.
Website: jackkeller.com
Phone number: 727-586-1497
Flat Fee MLS Realty
Established in 2019 in Tampa, Florida, Flat Fee MLS Realty covers all the multiple listing services in Florida. The company is owned and operated by Stephen Hachey, a licensed real estate agent/broker with over 20 years of experience and a real estate attorney.
Service areas: Florida and Colorado
Cost of service: $99-$549
Silver package – $99:
- 3-month listing term with 10 free listing changes, up to 15 photos allowed
- 3-day listing turnaround time, customer service available 7 days a week
Gold package – $249:
- 6-month listing term with unlimited free listing changes, up to 50 photos allowed
- Expedited listing turnaround time, customer service available 7 days a week
- Includes open house scheduling, comparative market analysis, digital flyer, and dedicated transaction coordination
Platinum package – $549:
- Listing stays up until sold, with unlimited free listing changes, up to 100 photos allowed
- Expedited listing turnaround time, customer service available 7 days a week
- Includes 25+ professional photos, open house scheduling, comparative market analysis, digital flyer, lock box, and dedicated transaction coordination
The company’s Google business profile has received a 4.4-star customer rating. Happy customers claim the business provides professional, responsive service and “saved [them] thousands.”
Website: flatfeemlsrealty.com
Phone number: 813-642-6030
How would a Tampa seller benefit from a flat fee MLS service?
Hiring a flat fee MLS service could be a wise decision if you aim to save on the costs of hiring a traditional real estate agent. By choosing a flat fee service, you effectively eliminate the listing agent’s portion (2.5% to 3%), paying only a predetermined fee based on your selected company and service level.
However, it’s important to remember that you may need to pay for any additional services you enlist to facilitate the sale.
For those with a desirable property in Tampa’s competitive market, an FSBO sale may yield rapid results through multiple offers, given the high demand. Being heavily involved in the sales process can be rewarding for sellers with prior experience or those who prefer direct control over the transaction.
However, this approach demands a significant investment of time and effort in various aspects of the sales process. As you will be selling the property on your own, several key tasks will require your attention:
- Utilizing market data to establish an attractive selling price.
- Crafting a compelling listing description to captivate potential buyers and agents.
- Engaging in effective marketing and advertising strategies.
- Making necessary disclosures as per state and federal guidelines.
- Coordinating showings and open houses, evaluating offers, and engaging in negotiations to finalize the sale.
- Navigating the closing process, including calculating closing costs and net proceeds, and handling any challenges that may arise from the appraisal or inspection.
- Addressing transfer taxes and assembling the requisite documentation.
Pros and cons of using a flat fee MLS listing service
Pros
The benefits of leveraging a flat fee MLS listing service for your FSBO (For Sale By Owner) sale in Tampa are numerous, offering significant advantages for savvy sellers:
- Eliminates the listing agent commission: By not hiring a traditional agent, you save on the commission, which is typically 2.5% to 3% of the sale price.
- Direct representation: You represent your own interests in the sale, giving you full control over negotiations and decision-making.
- Complete control over the sale: From pricing to closing, you manage every aspect of the process.
- Upfront cost transparency: The fees for listing services are known upfront, allowing for better budgeting without hidden charges.
- MLS and online platform listings: Your home gets listed on the MLS and popular third-party websites, broadening its exposure to potential buyers and their agents.
Cons
However, selling your home FSBO does have its own set of challenges and potential drawbacks:
- Commission to buyer’s agent: Despite saving on the listing agent’s commission, you may still have to offer a commission to the buyer’s agent to help market the property.
- Self-management of the sale: You will be solely responsible for handling any issues that may arise, potentially delaying or jeopardizing the deal.
- Lack of professional guidance: The process is predominantly self-serve, leaving you without the expert advice and local market knowledge a traditional agent could provide.
- Potential legal risks: Handling the sale on your own could expose you to liability claims and other legal complications.
- Possibly lower sale price: Studies suggest that FSBO sales often result in a lower final sale price compared to sales managed by real estate professionals.
How do I list my home with a flat fee MLS service?
Listing your home in Tampa with a flat fee MLS service is a straightforward process if you follow these steps:
Step 1: Vet the flat fee MLS service
Start by thoroughly researching the local flat fee MLS service you’re interested in. Look into their packages, rates, and what’s included. Check Google reviews and consult the Better Business Bureau to gauge the company’s reputation. Understand the specifics of the listing, including the number of photos you can post, the availability of free forms, and any additional charges for extra services.
Step 2: Register and select a plan
Navigate to the company’s website, where you’ll register, choose the package that best fits your needs, and pay the required upfront fee. You commit to a service level at this point, so ensure it aligns with your expectations and budget.
Step 3: Enter your property information
Detail your property’s features and upload high-quality photos to make your listing stand out. If available, complete the disclosure form provided by the service, as this is a critical piece of documentation for potential buyers.
Step 4: Read and sign your listing agreement
Carefully review and sign the listing agreement. It’s essential to understand the terms, especially regarding cancellation policies and commission obligations, to avoid any future disputes or unexpected fees.
Step 5: Review your live listing
After your listing is finalized, the service will publish it on the local MLS and likely on major real estate websites like Zillow, Trulia, and Realtor.com. It may take a few days for the listing to appear across all platforms, so periodically check these sites to ensure your listing is accurately displayed and complete, making any necessary adjustments promptly.
Are flat fee MLS listings effective in Tampa?
In Tampa, flat fee MLS listings are a highly effective tool for sellers, primarily because virtually all homebuyers start their search online. These digital platforms, which are the go-to resource for the latest homes on the market, predominantly source their listings from local MLS databases.
Additionally, buyers’ agents depend on MLS data to find suitable properties that meet their clients’ criteria. This reliance makes the local MLS one of the most potent marketing avenues available to Tampa sellers, ensuring their property gets maximum visibility among potential buyers.
Alternatives to flat fee MLS services in Tampa:
If a flat fee MLS service doesn’t seem like the perfect fit for your home sale in Tampa, consider these alternatives:
- Flat fee real estate agent: These agents offer to list and sell your home for a fixed rate, typically between $3,000 to $5,000, possibly with additional charges for extra services. This option suits sellers seeking professional guidance without relinquishing control of their sale. Ensure to review the listing contract for specifics on services and fees.
- Discount brokers: Opting for a low-commission or discount broker can be costlier than flat fee MLS services but cheaper than traditional agents. They take a reduced commission and provide basic selling support, though you may still choose to cover the full buyer’s agent commission. This route is balanced between savings and receiving some level of professional support.
- Full-service, experienced real estate agent: For those looking for comprehensive support, a top local agent offers full services, including insights on market trends and extensive sales networks, potentially leading to a quicker sale at a better price. This is the most hands-off option for sellers.
Will I save money with a flat fee MLS listing service?
Using a flat fee MLS listing service in Tampa indeed saves money on commission fees upfront. However, it’s crucial to consider the potential impact on your home’s final selling price. According to the National Association of Realtors, FSBO homes typically sell for about $380,000, while homes sold by agents reach a median of $435,000.
Therefore, although a flat fee MLS offers cost-saving advantages initially, the overall profit from a FSBO sale might be less when all factors are considered. This highlights the importance of weighing the immediate savings against the potential for higher returns through professional representation.
What if I need to sell my Tampa home fast
If the clock is ticking and you need to sell your Tampa home swiftly, exploring options like We Buy Houses companies or an iBuyer could be your solution. These entities are geared towards buying homes quickly, often in a matter of days, regardless of the property’s condition. It’s important to note, though, that the convenience of speed comes at a cost, with these offers typically falling below market value. When urgency outweighs profit, these avenues can provide a viable path forward.
Additionally, HomeLight’s Simple Sale platform offers an alternative route to expedite your home-selling process or can help connect you with a reputable local agent for more conventional selling routes. This can be particularly useful if you’re seeking a balance between speed and achieving a competitive market price for your Tampa home.
What else should I know about selling a house in Tampa?
When selling a house in Tampa, it’s crucial to adhere to local disclosure laws to ensure a transparent and lawful transaction. While utilizing a flat fee MLS listing service offers many advantages, the complex nature of contracts and disclosures may necessitate the expertise of a real estate attorney.
Such a professional can provide invaluable assistance, helping FSBO sellers navigate these complexities and avoid potential legal pitfalls that could arise after the sale.
Key points to remember:
- Flat fee MLS services require payment upfront, which is not contingent on the sale of your home, unlike commission-based fees with traditional agents.
- Be cautious, as some flat fee MLS services may frequently change their names, making it challenging to track their reliability and success rates.
- Listings through flat fee services often include the seller’s contact information, potentially increasing the seller’s communication burden.
- Unlike with traditional real estate agents, there might not be a dedicated representative to guide you through the listing process when using flat fee services.
- While flat fee MLS services have a set rate, the fees for traditional real estate agents can often be negotiated to potentially lower costs.
Ready to sell your Tampa home?
Selling a house in Tampa can feel like embarking on a journey that requires dedication and effort akin to a full-time job. Opting for a traditional real estate agent brings the benefit of having an experienced partner dedicated to navigating the complexities of the real estate market on your behalf.
On the flip side, sellers choosing the For Sale By Owner (FSBO) route must assume numerous responsibilities, from marketing to negotiating, often without the expertise of a seasoned agent. This path can be particularly challenging for those already juggling full-time jobs and those unfamiliar with the intricacies of real estate transactions.
Leveraging a flat fee MLS listing service presents a middle ground, offering sellers varying degrees of support based on the chosen package. However, while such services can mitigate some challenges by providing exposure on the MLS, they are not a complete substitute for the comprehensive assistance provided by a traditional agent.
Costs such as MLS fees remain, and the potential sale price might not reach the heights achievable with professional guidance. For those ready to sell their Tampa home or seeking more tailored advice, HomeLight can connect you with a local agent, offering expertise and support tailored to your unique selling situation.
Editor’s note: This post is for educational purposes only. Links and mentions of Tampa flat fee MLS companies in this post do not constitute an endorsement.
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